A study on SEO Tools and Techniques for website

Abstract

Full use of search engine optimization is the best way to take the web document on the top search engine results. The presence of organizations on internet is not just an easy way to get the traffic and benefits. It needs optimization also and if the page link of website will comes in the top positions then website becomes profitable. This work describes various tools and techniques by which we taking the page on top position in search ranking in Google and as well as in various search engines by increasing the Page rank which may results in profits. AS we know most of other search engines are using Google search patterns so we have concentrated on google algorithm to rank the web page. So, if any web page is optimized as per Google algorithm it is optimized for many search engines simultaneously.