How Quality Management Practices affect Firm Performance? Does Innovation Culture play any role?

  • Muhammad Asim Shahzad , Dongjun , Rana Faizan Gul Khalid Jamil

Abstract

In the current era, the decision makers become more concerned about quality, so the
organizations are more involved and questions are raised about which quality management
practice should implement to increase the performance of an organization. The purpose of
existing study was to examine the relationship among quality management practice and firm
performance through the moderating role of the innovation culture in the textile sector of
Pakistan. The study used three quality management practices including top management
leadership, employee’s management, and training. Data was collected through a survey
questionnaire; Total 160 managers were selected from different textile firms. The Proposed
model was tested through Smart PLS3, demographic statistics were determined through SPSS 23.
The results show that training and employee management significantly affect the firm
performance. However, the top management leadership insignificantly affects the firm
performance. After introducing innovation culture as a moderator, results specify that the
insignificant relationship among top management leadership and firm performance has become
significant. The findings of the existing study expose that innovation culture contributes to the
firm performance

Published
2020-05-10
How to Cite
Muhammad Asim Shahzad , Dongjun , Rana Faizan Gul Khalid Jamil. (2020). How Quality Management Practices affect Firm Performance? Does Innovation Culture play any role?. International Journal of Advanced Science and Technology, 29(10s), 1448 - 1458. Retrieved from https://sersc.org/journals/index.php/IJAST/article/view/14658
Section
Articles