A Study On Housing Loan Borrowers Satisfaction

Abstract

A customer always keeps the first basic need as to own a house. Housing is also accepted as a key sector of the national economy which measures the standard of living and economic condition of the country. To attract customers bank provide home loans at cheaper rate. The study aims to identify the most influencing customer satisfaction factors for housing loan borrowers from SBI. The study was done based on convenient sampling techniques using interview schedule with a sample of 460. The Statistical tools used in the study are Reliability analysis, Factor Analysis, Friedman Test, Independent Sample t test and F Test. The major finding of the researcher is the housing loan borrowers’ satisfaction.