An Analysis On The Effect Of Computer Literacy And Attitude Towards Internet Amongst Generation Y

  • P. Ravindran Pathmanathan, Khairi Aseh

Abstract

The Internet Continues To Change And Evolve Against A Backdrop Of Unrelenting Growth The Internet Developed A Ground-Breaking Open Model For Its Own Growth And Governance That Included All Stakeholders. Generation Y Has Been Recognized As A New Market Segment That Will Bring Change In The Platform Of The Internet In An Enormously Connected World. The Aim Of This Study Is To Analyze The Attitude And The Internet Usage Among The Generation. This Study Was Carried Out Via A Questionnaire Involving 432 Working Professionals Who Live Around Kuala Lumpur Federal Territory And Selangor State, More Precisely The Author Has Selected Msc (Multimedia Super Corridor). It Can Be Concluded That Their Attitude Toward The Internet Played A Significant Role In Their E-Commerce Activities And Was A Predicted Factor. It Is Apparent That Attitudes Toward The Internet And E-Commerce Practices Have A Major Relationship.

 

Published
2021-07-29
Section
Articles