International Students As Drivers Of Soft Power: Emerging Pathways

  • Vidya Yeravdekar, Amruta Ruikar


India, as with all countries, aims to empower its global positioning as well as to create favorable conditions for its long-term socio-economic development. In order to achieve these aims, national governments use a number of foreign policy channels, which are both of the hard and soft power variety. According to Nye (Nye, 2009), soft power “is the ability to get what you want through attraction rather than coercion or payments. It arises from the attractiveness of a country’s culture, political ideals and policies. When our policies are seen as legitimate in the eyes of others, our soft power is enhanced.” More recently, it has been observed that the use of soft power, as an instrument of foreign policy goals, has grown enormously. A key reason for this shift is globalization, which has increased the level of interdependence and engagement amongst countries. Soft power increases cooperation and mutuality between nations, bringing down the need for coercion and confrontation.