Mr. Haris Rafi, Dr. Deepa,. “A STUDY OF CONSUMER BEHAVIOR TOWARDS BANCASSURANCE AND THEIR ISSUES AFFECTING BRANCH ACTIVATION”. International Journal of Advanced Science and Technology 29, no. 3s (March 11, 2020): 1655 - 1664. Accessed March 29, 2026. http://sersc.org/journals/index.php/IJAST/article/view/6223.