Effect of Trust, Value and Atmosphere towards Patient Satisfaction (Case Study on Preama Clay of Wae Laku, Indonesia)

Abstract

The purpose of this study is to analyze the influence of trust, customer value and atmosphere to satisfaction of patients. This study is applied in the Manggarai sub-province, East Nusa Tenggara using 402 outpatients of Wae Laku Primary Health Care. Data are collected using 11 items questionnaires that measured with a 1-5 Likert Scale and distributed with convenience sampling method. SEM method on the PLS system is used to analyze the data. The study shows that trust, customer satisfaction, and atmosphere have a positive effect on satisfaction.