ROLE OF ARTIFICIAL INTELLIGENCE IN BUSINESS TRANSFORMATION

  • Dr. V.R. Palanivelu, B. Vasanthi

Abstract

Artificial Intelligence (AI) is one of the fast growing fields which is getting more attention in business world. Artificial Intelligence has already found application over many fields such as commercial and daily life. The utilization of AI in business can make the industry to rely on faster, inexpensive and more precise modes of marketing. Making use of this AI in marketing practices, an entrepreneur can benefit higher response from the audience and can achieve a strong competitive besides other online brands. Apart from marketing, it also has the ability to renovate business with innovative ideas. It also delivers solution to complex tasks and thus helps in massive growth of business. Hence,in  this work we will discuss about the growth of business sector and entrepreneur using AI topology and its role in various part of the business.

Published
2020-03-19
How to Cite
B. Vasanthi, D. V. P. (2020). ROLE OF ARTIFICIAL INTELLIGENCE IN BUSINESS TRANSFORMATION. International Journal of Advanced Science and Technology, 29(4s), 392 - 400. Retrieved from http://sersc.org/journals/index.php/IJAST/article/view/6320