• Manish Kumar Mishra, Theodros Tiruneh


The growth of the Information and Communication Technology (ICT) continues to have a tremendous influence on business. Companies and organizations of all types and sizes are rethinking their strategies and how they run their operations in this ICTs era. Electronic commerce or E-commerce, one of the most dynamic applications of ICT, is growing rapidly throughout the world. It plays a significant role in the development and economic growth of country. In Ethiopia, E-commerce is in its beginning phase. To make e-commerce successful, business organizations should be encouraged to use latest technology oriented environment. Lacks of experienced labors, improper technical infrastructure are some challenges faced by organizations when they start e-commerce in Ethiopia. In this paper an attempt has been made to assess the impact and challenges of E-commerce in Ethiopia. The initiatives that should be taken by the Government and the organizations to make it successful are also analyzed.

How to Cite
Theodros Tiruneh, M. K. M. (2020). BEGINNING OF E-COMMERCE ERA IN ETHIOPIA. International Journal of Advanced Science and Technology, 29(3s), 31 - 36. Retrieved from