Financial Literacy And Investment Pattern Of Working Women In Ernakulam District

Abstract

In a developing country like India, where women account for half of the population, their contribution, offer a major support towards the economic development of the country through their saving and investment pattern. Income leads to saving and saving leads to investment. Saving is a part of the income which is reserved for some unforeseen conditions. But these savings will not generate any income if left idle. Saving when invested rationally, generates additional income in the form of capital gains. The study here tries to bring out the financial literacy level of working women and also their investment pattern in Ernakulam District. The study found that working women are not well versed with financial literacy terms and meanings to take various financial decisions relating to their investment patterns. Their investment is based on one or more of the demographic characteristics and conventional beliefs more than their literacy level. The study found that women, invest in traditional investment products and are disinterested in stock market instruments.