Implementation of 4D Learning and ADDIE Model to Increase Entrepreneurship Competencies

Abstract

This study aims to examine the implementation of the 4D and ADDIE models ineffective Entrepreneurship Competencies at college students. The method used in this research is research and development with qualitative methods. The object of the research was the students of the Economic Education Study Program at Tanjung Pura University who were choosing entrepreneurship courses. Data collection techniques through direct observation and in-depth interviews. Data analysis uses an interactive analysis model that has three components, namely data collection and presentation, then concluding. The results showed that the development of entrepreneurship learning models based on 4D and ADDIE was by the specified stages. The results of the student questionnaire recapitulation stated that the learning model developed was able to increase students' interest and understanding of entrepreneurship as a whole. The 4D and ADDIE-based entrepreneurship learning model is expertly applied.