Consumers Perceptual Mapping about E-vehicle: Analysing Opportunities and Challenges with Special Reference to M.P.A

Abstract

Favoured policies and initiatives has led Indian governmentto become one of the leading automobile manufacturers across the globe,contributing majorly to its production. Despite this achievementpublic transport still remains an important means of transport in small cities,towns and rural areas.These means of transport has severely contributed to startling air pollution rates in all major cities of India.Showing worryover the burgeoning pollution problem, and understanding that the transformation to a more environment-friendly and reusable source of energy is the need of the moment, the Government of India, over the last few years, has been increasingly publicising alternative mobility solutions, chief among which are electric vehicles. EVs  are emission-free and therefore, hold the key to India’s alarming air pollution issue.Using electric bus for public transportation could be right step towards modernization and also reducing carbon emissions.This paper analysis various perceptions ,opportunities and challenges related to e- automobiles in India with special reference to M.P.