Using The Higher Education Performance Framework To Student Loyalty Among Private Higher Education Students In The UAE.

  • Khairol Anuar Ishak, Maysoon Alkaisi

Abstract

The purpose of this paper is to examine the impact of higher education performance dimensions on
student loyalty using an example of private local institutions in the UAE. On a sample of 80 students in
the 2 local private institutions in the UAE, using an analysis of variance (ANOVA), to checks the impact
of higher education performance on students' loyalty in the UAE by comparing the means of the sample.
The results show a positive relationship between each all higher education performance dimensions on
students’ loyalty in UAE private local private institutions except an access among the dimensions with
a negative influence on students’ loyalty. Furthermore, we found reputation to be the strongest factor
influencing students’ loyalty among the UAE local private institutions’ students

Published
2020-04-13
How to Cite
Khairol Anuar Ishak, Maysoon Alkaisi. (2020). Using The Higher Education Performance Framework To Student Loyalty Among Private Higher Education Students In The UAE. International Journal of Advanced Science and Technology, 29(9s), 326-337. Retrieved from http://sersc.org/journals/index.php/IJAST/article/view/13054